audioguides museummate in andorra

The Govern d´Andorra selects MuseumMate

Our customer.

The Principality of Andorra has selected, through an international tender, MuseumMate to provide the Audio Guide Service in all its Museums and Monuments.

The Principality of Andorra annually receives hundreds of thousands of visitors who enjoy its wide tourist and cultural offer. From the first moment, its wide museum and cultural offer is surprising through more than 15 cultural sites.

The challenge.

The Principality of Andorra has a large number of cultural sites made up of Museums, Monuments and Cultural Spaces. Each location has specific characteristics and different contents that require a unique approach for each of them.

Some of these locations require the Audio Guide to be synchronized with multimedia facilities. Audiovisuals, music, sounds and others. The scope of the project required to intervene in the following locations:

  • Rull House
  • Rossell Farga
  • Meritxell Sanctuary
  • Space Columba
  • Vall House
  • National Museum of l´automòbil
  • Pladonit, Postcard and Raser Era

The solution.

In order to respond to this project proposed by the Govern d´Andorra MuseumMate, it has assigned more than 700 Audioguide Guidoo Video devices and its Synchronization Audioguide.

Adhoc battery charging station modules have been built for each of the sites. Each module has been adapted to the space needs available at each location.

Thanks to Guidoo Video content will be offered to visitors in audio, video and image formats. With this variety of resources the important value of the exposed funds is valued.

MuseumMate has produced in collaboration with the Technicians of the Ministeri de Cultura del Govern, the content in six languages ​​with which to respond to visitors and ensure proper distribution.

In various locations, the contents have been synchronized with the different audiovisuals. A synchronization that will offer visitors an immersive experience thanks to the Audioguides offered by MuseumMate.


Audio guides of the Real Alcázar of Seville

The Real Alcázar of Seville trusts MuseumMate

Our customer.

The Royal Alcazar of Seville trust again the MuseumMate Audio Guides. The "Real Alcázar" is a walled palatial complex built in different historical stages. Although the original palace was built in the High Middle Ages, some vestiges of Islamic art are preserved. After the Castilian conquest, it is a Mudejar palatial space and another in the Gothic style.

It is the residence of the members of the Spanish Royal Family when they visit Seville. This makes it the oldest royal palace in use in Europe. Unesco declared it a World Heritage Site in 1987.

In 2019, it received 2.067.016 visitors, making it one of the most visited monuments in Spain.

Audio guide service renewal.

Last February the Board of Trustees of the Royal Alcazar of Seville renewed its Audio Guide Service. Through a public tender, MuseumMate was the company selected to provide the Audio Guide Service by presenting the best offer.

With this renovation MuseumMate will provide an innovative Audio Guide Service thanks to its Guidoo Video. An Audioguide that allows the diffusion of this impressive Palace through audio content, images and videos.

MuseumMate has guaranteed job stability for up to a total of 12 people. A proposal that has earned the Institution's confidence in the operational management of the Service.

The visitors.

The Real Alcázar de Sevilla closed the 2018 financial year with a record of visitors after receiving 1.875.744 people, 4,07 percent (178.110) more than the previous year.

The months with the highest influx to the palatial enclosure have coincided with those most relevant for tourism in the Seville capital, which are May (207.918 visitors), April (199.886) and October (180.418). However, the main growths emerged in traditionally low-season months such as February, where it has risen 19,72 percent compared to the same month in 2017, January (9,7%) and December (7,70%).

Audio guides with a screen for visitors

Audio guides in the Lonja de la Seda in Valencia

Our customer.

The Valencia Silk Exchange o Market of the Merchants wanted to offer Audioguides for its visitors. La Lonja is a masterpiece of Valencian civil Gothic located in the historic center of the city of Valencia (Spain).

Declared, in 1996, a World Heritage Site by Unesco, it is located in the Market Square of Valencia and constitutes one of the main tourist landmarks of the city that annually visits hundreds of thousands of visitors.

The challenge.

So far the Valencia Silk Exchange it had an Audioguide system without a screen that made it difficult for visitors to use. The lack of audio guides with a screen prevented visitors from knowing the number they were dialing.

Despite having hundreds of thousands of annual visitors, the use of Audioguides was very low. The managers of the Lonja de la Seda in Valencia opted for a company that would provide a more advanced and easy technological solution for visitors. An Audio guide with a professional screen that will improve the diffusion of this important Valencian Institution.

The solution.

The managers have chosen the Guidoo Video for this new stage by having a suitable screen. The Guidoo Video It allows to spread the Heritage of Museums and Monuments in a simple and accessible way.

The number of Audioguide devices assigned to the Service has been expanded and the management company has introduced important corrective measures in the operation of the Service. Thanks to these solutions, users have increased substantially from day one.

The Guidoo Video Audio Guide battery charging stations are modular. This versatility has allowed them to be adapted to the space available on the counter.

Now visitors can find out the number they dial for information. They also enjoy images, videos and other multimedia content on the LCD screen that incorporates the Guidoo Video Audio Guide.

Returning "politically correct" to the museums of the world?

Returning "politically correct" to the museums of the world?

If the new concept is approved in the ICOM Extraordinary General Assembly to be held in Kyoto (Japan) next September 7, from now on the museums will be “democratizing spaces.

The portal specialized in the world of art and museums Hyperallergic, recently published an article in which it points out that the new definition of “museum” that the International Council of Museums (ICOM) will vote in September, has triggered the international debate. And with just reason.


What is the new definition about?

The proposed change in the ICOM agenda includes, within museums, a language on “social justice, global equality and planetary well-being”. Critics say the text is too political for most of the world's museums, that they are content to display important pieces of civilization and keep a memory of humanity.

hyperallergic comments that for almost 50 years, ICOM has defined the museum as “a non-profit institution” that “acquires, preserves, researches, communicates and exhibits the tangible and intangible heritage of humanity and its environment, for educational purposes, of study and enjoy ”.

But an updated version of the definition would incorporate the mention of “human dignity and social justice,” references that have divided the 40.000 ICOM professionals, which represent 20.000 museums of all ideologies.


The language of the 21st century

A couple of weeks ago, 24 national branches of ICOM, including those of France, Italy, Spain, Germany, Canada and Russia, requested a postponement of the official vote of the review to present a new proposal to the one presented by curator Jette Sandahl, who suggests that the current definition "does not speak the language of the 21st century" by ignoring the demands of "cultural democracy."

If the new concept is approved at the ICOM Extraordinary General Assembly to be held in Kyoto (Japan) next September 7, from now on the museums will be “democratizing, inclusive and polyphonic spaces for critical dialogue about the past and the future".

In addition, "recognizing and addressing the conflicts and challenges of the present, they keep artifacts and specimens in trust for society, safeguard various memories for future generations and guarantee equal rights and access to heritage for all people."

In summary, Sandahl's proposal is that while museums are not for profit, from now on they must be “participatory and transparent”; work in active partnership with and for various communities to collect, preserve, investigate, interpret, exhibit and improve understanding of the world, with the aim of contributing to human dignity and social justice, global equality and planetary well-being. ”


Museum ideology

Several ICOM members and international museum authorities have quickly noticed the "ideological" nature of the proposal, while most find it quite confusing, exaggerated and confusing museums with cultural centers, libraries or laboratories.

In other words, critics of the new definition of museums considered that "it is too political and too vague" to define these spaces that, from 1683, when the University of Oxford decided to show the public a private collection of curiosities of history in what It was the Ashmolean Museum, they have enjoyed the interest of people of all ages ... and educated them.

With information from Hyperallergic:

With information from Hyperallergic: